Frugal Innovation

Publikationen

• Rajnish Tiwari und Cornelius Herstatt: Changing Dynamics of Lead Markets: A new Role for Emerging Economies as Innovation Hubs. The European Financial Review, April/Mai 2014.
• Rajnish Tiwari und Cornelius Herstatt: Aiming Big with Small Cars – Emergence of a Lead Market in India. Springer, , 2014
• R. Tiwari/ C. Herstatt : Aiming Big with Small Cars, Emergence of a Lead Market in India. Springer, , 2013
• A. Ramdorai/C. Herstatt, Hrsg.: BoP-Innovations in the Medical Industry, 2013.
• R. Tiwari/C. Herstatt: Changing Dynamics of Lead Markets: A new Role for Emerging Economies as Innovation Hubs. The European Financial Review, 2014.
• A. Ramdorai und C. Herstatt: Frugal Innovation in Healthcare - How targeting the lowest income Markets leads to disruptive Innovation . Springer, , 2015
• R. Tiwari/K. Kalogerakis/C. Herstatt, Hrsg.: Frugal innovation and analogies: some propositions for product development in emerging economies, 2014.
• R. Tiwari/C. Herstatt: Frugale Innovationen: Analogieansatz als Erfolgsfaktor in Schwellenländern, Kapitel 4. Springer, , 2014.
• C. Herstatt und R. Tiwari: Frugale Innovation. WIST (Wirtschaftswissenschaftliches Studium), November 2015.
• Herstatt/M.von Zedtwitz: Global products from innovation labs in emerging countries. International Journal of Technology Management, , 2014.
• Cornelius Herstatt und Max von Zedtwitz: : Global products from innovation labs in emerging countries. International Journal of Technology Management, 64, 2014.
• C. Herstatt/S. Praceus , Hrsg.: Grassroot innovations in the rich vs. the poor world, 2012.
• R. Tiwari/C. Herstatt: India´s lead market potential for cost-effective innovations. Journal of Indian Business research , 2012.